Exclusive Research - Social Commerce

Exclusive Research – Social Commerce

Havas Media Social have partnered with Lightspeed Research to understand consumer attitudes towards social commerce and current online shopping trends.
Twitpic is in the firing line… But aren’t consumers just angry about everything?

Twitpic is in the firing line… But aren’t consumers just angry about everything?

Somehow, Twitpic managed to make the front page of the Metro this morning, with the news that they’ll now be able to distribute a user’s images (mainly celebrities though to be honest) amongst newspapers and magazines without their consent. And to make MONEY of all things! In fact they’ve even...
Comparing Like For Like - A Social Media White Paper

Comparing Like For Like – A Social Media White Paper

This is the first of a regular series of social media white papers that Havas Media Social will be publishing throughout 2011.  This paper was written in conjunction with Havas Digital and our sister agencies in the US. Please Click here to download and leave comments below.  It would be great...
Media Contacts launches dedicated social arm, Socialyse

Media Contacts launches dedicated social arm, Socialyse

Media Contacts is launching a dedicated social media unit, called Socialyse, to meet growing demand for specialist social media expertise. The Socialyse offering will include the full suite of social media communications across paid, earned and owned media. The social media unit will focus on developing and delivering social campaigns...
Excellent. ‘Advertising’ isn’t a dirty word anymore.

Excellent. ‘Advertising’ isn’t a dirty word anymore.

This week, the Internet Advertising Bureau released their widely referenced stats on the state of the online advertising nation, with the latest wave of the IAB/PwC online adspend study. And it was good news, the medium as a whole has broken the £4 billion barrier with a healthy 12.8% increase....
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Gamifi-fact or gamifi-fiction?

Gamifi-fact or gamifi-fiction?

This week I presented at an IAB event focusing on Mobile and Social Media. My presentation focused on the concept of Gamification and how mobile and social media played a part in this next buzz phrase to dominate out industry.
Work - O2 Academy TV and Coppafeel!

Work – O2 Academy TV and Coppafeel!

Its been a busy week of awards for ais… Firstly, our O2 ACADEMY TV YouTube Channel has just been crowned the IAB Creative Showcase winner for April 2011 O2 customers really love their music. So much so that we wanted to make the gigs they go to last longer. To do that we created O2 Academy...
Google gets in on April Fools Day

Google gets in on April Fools Day

In Gmail, you no longer have to use obsolete technology such as a mouse and a keyboard to write, compose, or reply to emails: you can do all of those simply by moving your body.  Yeah right!  Happy April Fools day from Google
Making Google more social?

Making Google more social?

Search is evolving at a really fast rate especially when it comes to overlapping with different channels especially with Social. Social search is the biggest thing in our industry at the moment and the launch of the +1 button on Google search an exciting new feature which users can click to recommend search results and...